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Maslow S Hierarchy Of Needs

Author : 50MINUTES.COM,
language : en
Publisher: 50 Minutes
Release Date : 2015-08-17

Download Maslow S Hierarchy Of Needs written by 50MINUTES.COM, and has been published by 50 Minutes this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-17 with Business & Economics categories.

Understand the true foundations of human motivation This book is a practical and accessible guide to understanding and implementing Maslow’s Hierarchy of Needs, providing you with the essential information and saving time.In 50 minutes you will be able to: • Understand the five different levels of needs experienced by all humans • Adapt your marketing strategies to satisfy as many of those needs as possible • Turn your target market into loyal customers ABOUT 50MINUTES.COM| Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide both elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

A Theory Of Human Motivation

Author : A. H. Maslow
language : en
Publisher: Simon and Schuster
Release Date : 2013-12-06

Download A Theory Of Human Motivation written by A. H. Maslow and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-06 with Psychology categories.

The present paper is an attempt to formulate a positive theory of motivation which will satisfy these theoretical demands and at the same time conform to the known facts, clinical and observational as well as experimental. It derives most directly, however, from clinical experience. This theory is, I think, in the functionalist tradition of James and Dewey, and is fused with the holism of Wertheimer, Goldstein, and Gestalt Psychology, and with the dynamicism of Freud and Adler. This fusion or synthesis may arbitrarily be called a 'general-dynamic' theory. It is far easier to perceive and to criticize the aspects in motivation theory than to remedy them. Mostly this is because of the very serious lack of sound data in this area. I conceive this lack of sound facts to be due primarily to the absence of a valid theory of motivation. The present theory then must be considered to be a suggested program or framework for future research and must stand or fall, not so much on facts available or evidence presented, as upon researches to be done, researches suggested perhaps, by the questions raised in this paper.

Maslow S Hierarchy Of Needs Model The Difference Of The Chinese And The Western Pyramid On The Example Of Purchasing Luxurious Products

Author : Nina Rakowski
language : en
Publisher: GRIN Verlag
Release Date : 2011-01

Download Maslow S Hierarchy Of Needs Model The Difference Of The Chinese And The Western Pyramid On The Example Of Purchasing Luxurious Products written by Nina Rakowski and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01 with Consumer behavior categories.

Essay from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 97 %, University of Western Sydney (Sydney Graduate School of Management), course: Promotion & Advertising Overseas, 20 entries in the bibliography, language: English, abstract: This report will analyse the Maslow's hierarchy of needs and its impact on promotion and advertising, but also if this model is applicable on other cultures. The author will give examples of promotions in western countries and to what exact stage those promotions are targeted. Furthermore the author will show different hierarchy of needs models in order to explain that the human needs vary in different parts of the world. Whilst in westernized countries the 'Esteem' and 'Belonging/Love' needs are mainly targeted with promotion and advertising, in developing countries a different approach in terms of promotion and advertising is more appropriate. The higher order needs for the general Asian culture are 'Status', 'Admiration' and 'Affiliation' whereas the higher order needs for the Arab culture are 'Esteem', 'Social needs' and 'Selfactualization'. In this paper the author will focus on China as an example of a developing country. The author will discuss the difference of the Chinese and the Western pyramid on the example of purchasing luxurious products. As a conclusion the author will give suggestions to companies of what to take into account when promoting in developing countries. [...]"

Self Fulfillment

Author : Alan Gewirth
language : en
Publisher: Princeton University Press
Release Date : 2009-11-02

Download Self Fulfillment written by Alan Gewirth and has been published by Princeton University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-02 with Philosophy categories.

Cultures around the world have regarded self-fulfillment as the ultimate goal of human striving and as the fundamental test of the goodness of a human life. The ideal has also been criticized, however, as egotistical or as so value-neutral that it fails to distinguish between, for example, self-fulfilled sinners and self-fulfilled saints. Alan Gewirth presents here a systematic and highly original study of self-fulfillment that seeks to overcome these and other arguments and to justify the high place that the ideal has been accorded. He does so by developing an ethical theory that ultimately grounds the value of self-fulfillment in the idea of the dignity of human beings. Gewirth begins by distinguishing two models of self- fulfillment--aspiration-fulfillment and capacity-fulfillment--and shows how each of these contributes to the intrinsic value of human life. He then distinguishes between three types of morality--universalist, particularist, and personalist--and shows how each contributes to the values embodied in self-fulfillment. Building on these ideas, he develops a Odialectical' conception of reason that shows how human rights are central to self-fulfillment. Gewirth also argues that self-fulfillment has a social as well as an individual dimension: that the nature of society and the obstacles that disadvantaged groups face affect strongly the character of the self-fulfillment that persons can achieve. Bold in scope and rigorous in execution, Self-Fulfillment is a powerful new contribution to moral, social, and political philosophy.

Toward A Psychology Of Being

Author : Abraham Harold Maslow
language : en
Publisher: Wiley
Release Date : 1999

Download Toward A Psychology Of Being written by Abraham Harold Maslow and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Medical categories.

"If we wish to help humans to become more fully human, we must realize not only that they try to realize themselves, but that they are also reluctant or afraid or unable to do so. Only by fully appreciating this dialectic between sickness and health can we help to tip the balance in favor of health." -Abraham Maslow Abraham Maslow's theories of self-actualization and the hierarchy of human needs are the cornerstone of modern humanistic psychology, and no book so well epitomizes those ideas as his classic Toward a Psychology of Being. A profound book, an exciting book, its influence continues to spread, more than a quarter century after its author's death, beyond psychology and throughout the humanities, social theory, and business management theory. Of course, the book's enduring popularity stems from the important questions it raises and the answers it provides concerning what is fundamental to human nature and psychological well-being, and what is needed to promote, maintain, and restore mental and emotional well-being. But its success also has to do with Maslow's unique ability to convey difficult philosophical concepts with passion, precision, and astonishing clarity, and, through the power of his words, to ignite in readers a sense of creative joy and wholeness toward which we, as beings capable of self-actualization, strive. This Third Edition makes Abraham Maslow's ideas accessible to a new generation of psychology students, as well as businesspeople, managers, and trainers interested in applying the study of human behavior to management techniques. An energetic and articulate scholar, Professor Maslow was the author of more than twenty books, including Eupsychian Management; Psychology of Science; Religions, Values, and Peak Experiences; Motivation and Personality; and Principles of Abnormal Psychology (with B. Mittelmann). He also edited New Knowledge in Human Values and wrote nearly one hundred articles. His teachings continue to be a staple for psychologists and psychology students. "Capacities clamor to be used, and cease their clamor only when they are well used. . . . Not only is it fun to use our capacities, but it is necessary for growth. The unused skill or capacity or organ can become a disease center or else atrophy or disappear, thus diminishing the person." -Abraham Maslow Toward a Psychology of Being, Third Edition Abraham Maslow doesn't pretend to have easy answers, absolutes, or solutions that bring the relief of finality-but he does have a deep belief in people. In this Third Edition of Toward a Psychology of Being (the original edition sold well over 100,000 copies), there is a constant optimistic thrust toward a future based on the intrinsic values of humanity. Professor Maslow states that, "This inner nature, as much as we know of it so far, seems not to be intrinsically evil, but rather either neutral or positively 'good.' What we call evil behavior appears most often to be a secondary reaction to frustration of this intrinsic nature." He demonstrates that human beings can be loving, noble, and creative, and are capable of pursuing the highest values and aspirations. This Third Edition will bring Professor Maslow's ideas to a whole new generation of business and psychology readers, as well as anyone interested in the study of human behavior.

Motivation And Personality

Author : Abraham Harold Maslow
language : en
Release Date : 2000

Download Motivation And Personality written by Abraham Harold Maslow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Motivation (Psychology) categories.

Maslow S Hierarchy Of Needs An Introduction

Author : Kevin John McGuire
language : en
Publisher: GRIN Verlag
Release Date : 2012-07-12

Download Maslow S Hierarchy Of Needs An Introduction written by Kevin John McGuire and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-12 with Business & Economics categories.

Research Paper (undergraduate) from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of applied sciences, Munich, language: English, abstract: It would appear that the discussion of methods to motivate employees has become a never-ending topic under those responsible for company personnel. The question of how to get employees fully engaged with the goals of the company appears to remain a central issue in human resource management. The difficulty might be in the continuing adjustment necessary in a changing company. Keeping the employees involved in the frequently changing goals is more important than ever before in company management. Sustained success of the company is only possible when the workers are included in the strategic planning. But what means are available in the modern workplace to ensure that the employees remain satisfied and motivated? One can consider Abraham Maslow’s Hierarchy of Needs, which was developed in the 40s and 50s in the USA. His theory remains valid today for understanding human motivation, management training and personal development. Indeed, Maslow’s ideas surrounding the Hierarchy of Needs may be applicable. The responsibility of employers to provide a workplace environment that encourages employees to fulfill their own potential (self-actualization) is today more relevant than ever. To visualize his theory and to illustrate the hierarchy needs, Maslow developed a pyramid which was published in 1954 in his book “Motivation and Personality”.